Problem: The team around this fascinating start-up reinventing the approach to legal advice was looking for their digital social media strategy and a professional approach to making the brand purpose come alive digitally.
Solution: We created together with the ylex team the buyer personas and customer journeys. BE Strategic worked out a content strategy including SEO, social media channel strategy, and editorial calendar. HubSpot implementation included.
Result: Ylex is currently creating an online community and has already opened a store in Bern. More to come.